I grew up in a family of artists, with music and cinema always being a part of my life. I am a singer and director with solid experience in global and Latin American campaigns, as well as music videos, documentaries, and TV programs. My original project for the Mix Brasil Festival was exhibited at MoMA ny and won at Animiami. I was a partner and artistic director at Zola, which won over 20 awards, including a Gold Lion at Cannes. Today, I am a partner at Soma and a PROFESSOR of cinematic language at Miami Ad School.